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THE BRIEF:
FRIENDS OF NINTENDO NEEDS
AN IDENTITY
Nintendo have a team of die-hard influencer fans who use their platforms to share their love for the brand. With exclusive offers, events and screenings, this team needed an identity. One that leveraged the Nintendo IP, spoke to nostalgia and united the Friends of Nintendo community.
DESIGN ART DIRECTION BRANDING DESIGN ART DIRECTION BRANDING DESIGN ART DIRECTION BRANDING

THE SOLUTION:
AN ICON FOR AN ICON
Every family needs a family crest. So we turned to the classic, while mixing in Nintendo’s two most legendary worlds of Mario and Zelda
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